Company Logo Friday, February 13, 2004

growBusiness Awarded ISM Top 15

Oslo - March 2, 2004 - Software Innovation announced today that growBusiness Solutions was selected by ISM Inc., Customer Relationship Management (CRM) strategic advisers and software reviewers, as a Top 15 CRM Enterprise Software Award recipient for 2004. This is the 5th year in a row that ISM has selected Software Innovation for an award.

The awards, which serve as a the standard for the CRM industry, were presented at the DCI CRM Conference & Exhibition by Barton Goldenberg, co-founder and co-chairman of the conference and president of ISM.

growBusiness was chosen after intensive testing by the ISM Software Lab at its Bethesda, Md.-based headquarters. Each package was rated according to 202 selection criteria, including 105 business functions, 47 technical features, 33 implementation capabilities and 17 user-support features.

“Software Innovation is to be praised for obtaining the Top 15 honor as ISM’s software selection process is strenuous and comprehensive,” said Goldenberg in congratulating Software Innovation at the awards ceremony in Chicago.

About ISM
Founded in 1985, ISM Inc. offers strategic adviser services and research to organizations planning and implementing Customer Relationship Management and Real-Time Enterprise initiatives. ISM publishes the annual The Guide to CRM Automation, White Papers and CRM software reviews. Barton Goldenberg, founder and president of ISM, authored CRM Automation published by Prentice Hall in 2002 and 2003. ISM private sector clients include AAA Mid-Atlantic, ExxonMobil, IBM, McGraw-Hill, Nike, and United Way of America; ISM’s government clients include Communications Security Establishment National Reconnaissance Office, National Security Agency, and the US Postal Service.

About Software Innovation
Software Innovation is a leading software and consulting company in the area of mission-critical systems that support customer-related processes (CRM), document flow and workflow (document management), and mission-critical reporting and analysis (business intelligence and data warehousing). All solutions are designed to allow communication via internal or external Web portals and support for all communication channels. Software Innovation’s objective is to help our customers to develop effective business processes that support their value creation and growth.

linkback: http://www.softinn.com/news_pr_2004_03_02.asp

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